Google Analytics: The Report You Must Run (part 1)

There has always been a great deal of confusion surrounding Google Panda. And that makes total sense. It's quite irritating, confusing, and has negatively impacted so many websites out there.
The Panda algorithm update should have been given the appellation of "Octopus." Why? Because Google Panda has so many tentacles. Certainly, everyone is aware that Panda targets "low-quality content," but exactly does that phrase mean? How does one distinguish low from high quality content? The answer isn't as transparent as SEO experts would like. A lot of parameters are in play, and with the dynamic, constantly evolving nature of Google's search engines, the parameters change often as well, making it very difficult to achieve any sort of predictability. But not everything is entirely unknown. There are certain behaviors or courses of action that SEO experts have identified as injurious to one's SEO ranking. That list includes: duplicate content, content that is thin, doorway pages, poor-quality affiliate content, technical issues that lead to thin content, cross-linking schemes, and so on.

The point is that the act of identifying and breaking down why Panda knocked you down the rankings is incredibly difficult. It is a handful for SEO experts, so there's no question that it is almost inconceivable for an amateur to accomplish such a feat. Many business owners are trying to get to the bottom of what knocked them down the rankings. The impact that Panda has had on their businesses has been a painful blow, one that certainly limits the number of leads in the pipeline. The recovery process for this undesirable event takes many months, possibly years, depending on one's competition.
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Using Twitter to Boost SEO

If you have a business that you'd like to promote online to generate leads, and you are not familiar with Twitter, then it's time to change that. For those few who are still in the dark, Twitter is a social media site that helps you share ideas and information instantly, without barriers. And for businessmen - individuals who want to get their name out there on the market - what better tool is there to use in today's world than a social media platform that gives one the ability to reach out to millions of people worldwide in just seconds? The answer is that there isn't a better tool. Twitter is the one. With Twitter, you can follow people in order to catch their tweets (short messages) as they send them out. You can also have them follow you so that whenever you send a message out to the Twitter world, your followers will see what you wrote in their feed. With that said, it is vital to stress the importance of increasing the number of followers that you have. The more followers, the wider the reach of your tweets. If you are a Houston Web Design Firm offering wonderful Web Design services, it'd make sense to want to make yourself visible - to let the market know that you are out there and that you can meet the market's web site design needs. Twitter will help such a company do just that - reach out to people and let them know that their services are available if needed. Below is a graph that displays how much Twitter has grown over time. The improvements have been astronomical.
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